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WILL HILL SCORE ITV SPONSORSHIP DEAL
08th November, 2016 at 18:32:18
Three-year deal at a cost of £ 10 million.
According to The Times UK, William Hill
has clinched a three-year horse racing coverage sponsorship deal with ITV costing £ 10 million.
William Hill will reportedly replace Dubai after a decade as head sponsor of Channel 4's horse racing coverage. Channel 4 has sold the rights to ITV for the exclusive broadcast of key events in a new four-year licensing deal which apparently led to Dubai withdrawing as head sponsor.
A formal announcement on the deal has yet to be published.
Related News Tags: William Hill
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