Online Betting Firms Censured By A.s.a.

ONLINE BETTING FIRMS CENSURED BY A.S.A.

28th October, 2015 at 08:52:45
Source: http://www.azonlinecasinos.com

Social media adverts criticised for featuring under-25 years of age images.

The Advertising Standards Authority in the UK has censured three online gambling firms - Coral, Bet365 and Totesport - for social gaming tweets that featured an image of someone under the age of 25.

The Drum marketing magazine reports that all three betting sites included an image of 22-year old professional golfer Jordan Spieth, which the ASA said was irresponsible and breached the Committee of Advertising Practice (CAP) code.

The code rules that no one who is, or looks to be, under 25 can be featured playing a significant role in marketing communications, other than on a gambling operator's own website.

All three betting firms defended the complaint, claiming the posts were editorial content, but the Authority disagreed and found that Spieth played a significant role in the posts, which were not in places where a bet could be placed on channels such as a branded website.

Related News Tags: ,



« News index »



SPORTECH FULL YEAR 2016 RESULTS

29th March, 2017 at 15:16:22
Results fail to impress but transformational period positions company for growth, Board believes.

NEW TELEVISION ADVERT FROM ONLINE CASINO

28th March, 2017 at 19:47:54
PlayOJO.com begins major marketing push in UK.

HABANERO HAILS STRONG START TO 2017

28th March, 2017 at 11:21:29
Future looks bright, developer says.

PARIPLAY LAUNCH BLOODSHOT (Update)

27th March, 2017 at 20:04:48
Based on iconic comic book series.

ULTRAPLAY DOUBLE DEAL

27th March, 2017 at 13:46:09
With Mbitcasino and Arcanebet
Full Story: Ultraplay Double Deal »