NYX GAMING GROUP ACQUIRES GAME360
20th May, 2015 at 15:31:36
Expands geographic footprint to Italy
NYX Gaming Group has acquired Rome-based online and mobile software supplier Game360, allowing it to increase its geographic presence to the Italian market.
Game360 designs, develops, markets and distributes online gaming content with a focus on native and html5 mobile formats and sports betting software solutions to over a dozen leading operators in the Italian regulated market which include Sisal, iziplay, BetFlag, Best In Game, Giochi24 and BetPoint.
Following the acquisition, NYX will integrate its portfolio of existing certified casino content to Game360 customers while also distributing Game360's portfolio to its own international client base.
"This acquisition will provide NYX a solid operational and development base in Italy, with the additional benefit of being able to seamlessly deliver our large portfolio of games already certified for the Italian market via NYX OGS," said Matt Davey, chief executive officer of NYX Gaming Group.
"By leveraging the existing relationships developed by Game360 in the Italian market, we will increase our revenue opportunities while expanding our global profile as a leader in content development".
"We are very excited about this opportunity to be an important part of NYX Gaming Group," added Andrea Guzzon, chief executive officer and founder of Game360 Limited. "This transaction immediately increases Game360's portfolio of content deliverable to our existing client base, which allows us to leverage our top performing games titles in the international market."
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