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CAESARS KICKS OFF FIRST JOINT ONLINE-LAND GAMBLING PROMO
13th September, 2014 at 02:43:26
Harrahs Casino launches digital treasure hunt with a terrestrial finale.
Caesars Entertainment subsidiary Harrahs Casino has perked up the New Jersey gambling market with what it claims is the first collaborative promotion between its online and offline operations.
The Treasure Hunt promo allows punters to participate in a digital Treasure Hunt online with weekly challenges for a chance to win more than $40,000 in cash and prizes.
Players completing all weekly challenges this month will receive a spot in an October 18 live treasure hunt event at Harrah's Resort in Atlantic City.
Adrian Bailey, vice president of integrated marketing for HarrahsCasino.com, said Friday: This innovative campaign bridges the digital and physical worlds and will create a consumer experience the industry has not yet seen.
Asked about Caesars' intentions following the announcement by New Jersey's state government this week that it will not take action against companies offering sports betting, a Caesars spokesperson took a cautious line, saying that at present there are no plans to accept sports bets at either Harrah's or Caesars land casinos in the state.
Related News Tags: Land Casinos, Atlantic City, Harrahs, New Jersey
BULLISH FORECAST FOR PENNSYLVANIA ONLINE GAMBLING
28th March, 2017 at 19:47:54
Hundreds of millions of dollars in new tax revenue possible with legalisation.
MORE DETAILS ON COSTA ONLINE GAMBLING LEGALISATION BILL IN PENNSYLVANIA (Update)
21st March, 2017 at 21:54:56
Senator Jay Costa introduces his bill SB524 with the support of three other senators.
NOW WEST VIRGINIA EYES ONLINE GAMBLING LEGALISATION
18th March, 2017 at 06:34:19
New legalisation bill follows earlier challenge to PASPA
REPUBLICANS FILE ANTI-ONLINE GAMBLING BILL IN PENNSYLVANIA
14th March, 2017 at 08:11:41
HB801 has echoes of last year's unsuccessful attempt authored by former Representative (now Senator) Mario Scavello.
BETFAIR BREAKS EVEN IN NEW JERSEY
11th March, 2017 at 07:26:29
Profitability in sight as licensed online partnership with Golden Nugget prospers and US television assets grow.