Betfair In Mobile Game Deal With Odobo

BETFAIR IN MOBILE GAME DEAL WITH ODOBO

26th May, 2014 at 11:40:27
Source: http://www.azonlinecasinos.com

Significant expansion into UK market and beyond for developer program

HTML5 Developer Program, Odobo had entered into a new agreement with Betfair for the provision of new device-interoperable HTML5 games via the Odobo Marketplace.

The magnitude of the deal represents a significant milestone for Odobo, expanding distribution to around one million active Betfair customers in over 100 countries, Odobo said.

Under the terms of the deal, Betfair will gain immediate access to the 23 games currently live in the Odobo Marketplace along with a set of exclusive games commissioned from Odobo's approved developers to coincide with the FIFA World Cup.

More than 60 additional titles are expected be made available through Betfair before the end of 2014.

Julian Jarvis, Chief Business Affairs Officer at Odobo, said: "We are delighted to have Betfair adopting our unique model - one that supports key stakeholders in the industry from game concept through to end user.

Betfair is Odobo's second major UK operator, the first Bet365 launched towards the end of last year.

Related News Tags: ,



« News index »



SPORTECH FULL YEAR 2016 RESULTS

29th March, 2017 at 15:16:22
Results fail to impress but transformational period positions company for growth, Board believes.

NEW TELEVISION ADVERT FROM ONLINE CASINO

28th March, 2017 at 19:47:54
PlayOJO.com begins major marketing push in UK.

HABANERO HAILS STRONG START TO 2017

28th March, 2017 at 11:21:29
Future looks bright, developer says.

PARIPLAY LAUNCH BLOODSHOT (Update)

27th March, 2017 at 20:04:48
Based on iconic comic book series.

ULTRAPLAY DOUBLE DEAL

27th March, 2017 at 13:46:09
With Mbitcasino and Arcanebet
Full Story: Ultraplay Double Deal »